Social Media Optimization

The new acronym on the block SMO stands for Social Media Optimization. Simply put: You need to market your website to the masses and the masses are online using social media. More than making sure your business is using Social Media, SMO will review or develop and implement a strategy for your company to utilize Social Media!

Links – In today’s market the best, easiest way to develop links is two-fold: a) Blogging! Write good articles (called posts) on a consistent basis and then spread the word virally using services like Twitter, FaceBook, MySpace, RSS feeds, Technorati, DIGG, Schwinn, StumbleUpon (the list goes on and on); and b) Community! Become part of your industry’s online community, participate in online forums, and if you can help others in your industry, if you become an authority so will your website and ultimately, that is the goal! Social networking (sometimes called Social Marketing) is the most powerful way to launch your website to the top of the SERPs (Search Engine Result Pages).

Facebook Pages – Every business today needs to have a facebook page and profile. We can set this up for you quickly and easily and assist you in linking your employee’s personal profiles to your business and building your initial ‘fan’ base!

Twitter - Twitter is the essence of viral marketing. They call it micro blogging, but basically it’s an incredibly simple way to get information from 0 to everyone FAST! We will get your company or key personnel within your company set up on twitter and show you some of the basics to get you going. We will also customize your twitter page for you!