website consulting

Can the geographic location of a web server affect organic SEO

Got this as a tweet out from @MattCutts this afternoon. I also subscribe to the GoogleWebmasterHelp’s Channel on Youtube, if SEO is your business you can get a ton of helpful tips there. This is an oft asked question with a simple answer, yes. But pay attention when he mentions cTLDs (country extensions) they also [...]

Google unveils research on executive Internet use :: BtoB Magazine

Came across this b2b article (thank you @davidbullock for the tweet). All I can says is THANK YOU Google once again.. this time for actual research! Now I can just point all those nay-sayers to this article.. Business DOES use Social Media.. Tools like Facebook, Twitter, LinkedIN and the link are essential in todays world.. [...]

Coleman Web Store – Bad Example

A fellow Scouter forwarded me an announcement they received today about the opening of Coleman’s new online ecommerce store for Canada, http://www.colemanwebstore.ca! I enjoy shopping online whenever I can, and we’re actually looking to upgrade some of the Cubs camping equipment soon. So off I go to the site.. First impression, not too bad, aesthetically [...]

New! Twitter Page Customization!

Orion’s Web is now offering Twitter Page Customization! From as little as $75 we will take imagery of your choosing or your company website, and translate it to a custom twitter page background. Give your followers more information about you and what you do! Take a look at our twitter page to see a simple [...]

Facebook Usernames

OK.. This one covers the gamut! It’s definitely ‘in the news’ we’re talking about major impact on search marketing, optimization and I’m definitely getting up on my soapbox and shouting it from the highest geographical location I can find! People! and I do mean EVERYONE! Facebook just opened up USERNAMES! “So What!” you say? Well [...]

Social vs Anti-social

Today’s rant Being involved in the Internet Industry for over 12 years now I’ve probably heard it said a hundred times or more that the Internet is destroying the social bonds that hold our society together. Statements like that are made by uninformed, narrow-minded people that really need to open their eyes and see what’s [...]

the social business conundrum

For quite a while now I’ve been struggling with the whole social business thing; Where is the line? When I was brought up, educated and shown the ropes of business it was taboo to mix business with pleasure. You address colleagues and clients by Mr. or Mrs or Sir and Ma’am and your friends by [...]

Meta Tags

What are meta tags? A meta tag is a snippet of code located between the <head> </head> tags in an HTML document. Defined, "meta" is the shortform of "metainformation". Meta tags are often used incorrectly and laypeople and designers alike are often uninformed as to their meaning. Originally meta tags were used to help "make [...]

How to create a 301 redirect

There are many ways to redirect site visitors from one page to another. However there are very few ways that are considered proper and recommended by the Search Engines. The 301 Redirect By far, the most Search Engine Friendly way to redirect from one page to another is the 301 redirect. The 301 redirect, initially [...]

The strong link between Usability & SEO

Here’s a great post dealing with one of my personal favourite topics, usability. To the detriment of many sites, usability is an often overlooked aspect of web design and seo. The value of usability in the architecture and design of a successful web enterprise cannot be underestimated. Check out the article and watch here, in [...]